Han IT Staffing
Role Overview
We are seeking an experienced Data & Analytics Lead to drive the design, implementation, and evolution of an enterprise measurement framework supporting the launch and commercialization of a specialty pharmaceutical product.
This role combines strategic consulting, analytics leadership, client engagement, and hands-on delivery. The ideal candidate will work directly with business stakeholders, brand teams, commercial operations, omnichannel marketing teams, and analytics partners to establish actionable measurement capabilities spanning pre-launch and post-launch phases.
The successful candidate will lead the development of launch performance metrics, HCP engagement measurement, patient adoption tracking, omnichannel effectiveness frameworks, and executive-level performance reporting while guiding a team of BI and analytics professionals.
Key Responsibilities
Measurement Strategy & Framework Development
Design and implement an enterprise measurement framework to assess launch readiness and post-launch performance.
Define and standardize KPIs across HCP engagement, patient adoption, prescribing behavior, omnichannel effectiveness, field force impact, and business outcomes.
Develop measurement strategies covering awareness, consideration, trial, adoption, persistence, and advocacy stages of the customer journey.
Establish KPI governance, metric definitions, business rules, and reporting standards.
Commercial Analytics & Insights
Lead development of HCP 360, Patient 360, Account 360, and Commercial Performance reporting solutions.
Build customer engagement frameworks and composite engagement indices across field, digital, media, and third-party channels.
Analyze promotional effectiveness and identify drivers of adoption, engagement, and prescribing behavior.
Generate actionable insights supporting Next Best Action, customer segmentation, and campaign optimization initiatives.
Client Engagement & Consulting
Serve as the primary analytics partner for client stakeholders.
Facilitate requirements workshops, KPI definition sessions, business reviews, and executive presentations.
Translate business objectives into analytical solutions and reporting strategies.
Present insights and recommendations to commercial leadership and cross-functional teams.
Data & BI Leadership
Partner with Data Engineering teams to define data requirements and support data product development.
Guide development of integrated datasets across CRM, claims, prescription, patient, digital engagement, media, field activity, and marketing channels.
Drive implementation of scalable reporting and self-service analytics solutions.
Ensure data quality, governance, and measurement consistency across brands and functions.
Team Leadership
Lead offshore analytics and BI delivery teams.
Manage sprint planning, backlog prioritization, stakeholder communication, and delivery governance.
Mentor BI developers and analysts while promoting best practices in analytics and visualization.
Technical Skills (Must Have)
Strong experience in pharmaceutical commercial analytics, omnichannel measurement, or launch analytics.
Expertise in KPI framework development and performance measurement.
Advanced SQL and data analysis skills.
Experience working with claims, prescription, patient, CRM, engagement, and marketing datasets.
Strong knowledge of Power BI, Tableau or equivalent BI platforms.
Experience with cloud data platforms such as Databricks, AWS, Redshift, or Snowflake.
Understanding of customer journey analytics and omnichannel measurement methodologies.
Experience building executive dashboards and performance scorecards.
To apply for this job email your details to akuthotaaravind@hanstaffing.com