Role :Email Developer for Digital Communications
Location: 1014 Vine Street, Cincinnati, OH, 45202
Job Description:
- The email developer is responsible for the hands-on coding, building and testing of customer-facing dynamic HTML email communications.
- They will be responsible for development of a comprehensive email program, entailing all aspects of email best practices including targeted or segmented content, personalized content and automated trigger emails.
- The role requires strong organizational, execution and analytical skills, and extensive knowledge of email marketing including deliverability, email design or and development, email KPI’s, CAN SPAM among other operational best practices.
- Experience in executing new email campaigns from initial concept through end to end coding within email service provider platform
- Work with creative team and digital marketing team to manage email campaigns and continuously optimize based off the calendar and cadence
- Q/A all aspects of emails (copy, links, tracking, UX, etc.) prior to sends
- Design and develop operational reports to monitor performance, of all email programs which include core KPI’s including open rate, click through rate, conversion rate, revenue per send
- Ensure email template or code is in responsive design
- Purge non-deliverable email addresses and opt-outs and data segmentation
- Develop ways to personalize email content based on customer history, targeting, A/B split testing, live content and more
- 2 plus years’ experience coding complex email campaigns with a high level of personalization and understanding of the email marketing lifecycle
- All applicants must be exemplary at HTML, AMPscript (Salesforce) and CSS coding for email specifically
- Knowledge of both best practices and set up for marketing and transactional emails
- Extensive Omniture and Excel experience
- Comfortable working remotely
Requirements:
- 2 plus years’ experience coding complex email campaigns with a high level of personalization and understanding of the email marketing lifecycle.
- All applicants must be exemplary at HTML, AMPscript (Salesforce) and CSS coding for email specifically
- Knowledge of both best practices and set up for marketing and transactional emails
- Experience with major ESP providers – Salesforce preferred
- Experience with email marketing reputation and list hygiene tools (Litmus, Return Path)
- Strong quantitative skills to analyze data and make informed decisions
- Ability to adapt to changing and evolving business requirements and objectives
- Manage timetables to ensure consistent on-time results
- Capable of multi-tasking and setting priorities
- High degree of accuracy and attention to detail
Technical Knowledge Required:
- Proficiency in HTML, AMPscript and CSS
- Microsoft Office
- XSLT, XML, SQL experience a plus
- IBM Campaign a plus
- Understanding of and experience working with large databases
- Understanding of database table design and structure
Note:
- Number of Openings: 1
- Job Req Duration: 08/03/2020 – 02/05/2021
- Contingent
- Position is New
- Hire ASAP
- Contractor
- ( 6 months with extension )
Submission Format:
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Bio:
Skill Highlights- Provide the # years the candidate has on each of the following skills:
- Experience coding complex email campaigns with a high level of personalization and understanding of the email marketing lifecycle.
- HTML
- AMPscript (Salesforce)
- CSS coding for email specifically
- Experience with major ESP providers – Salesforce preferred
- Experience with email marketing reputation and list hygiene tools (Litmus, Return Path)
- Strong quantitative skills to analyze data and make informed decisions
- XSLT
- XML
- SQL experience
- IBM Campaign a plus
- Understanding of and experience working with large databases
- Understanding of database table design and structure
Any relevant Certifications?
Other points that make this candidate a great fit for the role:
With Regards,
Rajasekhar
Unicom Technologies Inc.
1500 Eisenhower Ln, Suite 800, Lisle, IL 60532
raj@unicomtec.com | www.unicomtec.com