Technical Business Analyst / Product Owner – Salesforce Data Cloud & Marketing Cloud

Job Title: Technical Business Analyst / Product Owner – Salesforce Data Cloud & Marketing Cloud
Job Code: JPC – 1733
Location: Remote
Client – Trustage 

Job Summary
We are seeking an experienced Technical Business Analyst / Product Owner with strong expertise in Salesforce Data Cloud and Salesforce Marketing Cloud. The ideal candidate will work closely with business, marketing, and technical teams to drive omnichannel initiatives, translate business requirements into actionable user stories, and manage product backlog activities within Agile environments.

Key Responsibilities
Collaborate with business and marketing stakeholders to gather, analyze, and document requirements for omnichannel solutions using Salesforce Data Cloud.
Demonstrate strong understanding of Salesforce Data Cloud implementations and integrations.
Translate business requirements into detailed Epics, Features, and Product Backlog Items (PBIs) with clear acceptance criteria.
Own and manage the product backlog, ensuring prioritization and readiness for sprint planning.
Conduct requirement gathering workshops, backlog grooming sessions, and stakeholder meetings.
Act as the primary liaison between business stakeholders and technical delivery teams including Developers, QA, and Architects.
Provide functional clarification and support to development and QA teams throughout sprint cycles.
Support User Acceptance Testing (UAT) by validating delivered solutions against business requirements and acceptance criteria.
Maintain comprehensive documentation and ensure end-to-end traceability across Salesforce Marketing Cloud and Data Cloud projects.
Required Skills
Strong experience as a Technical Business Analyst or Product Owner.
Hands-on experience with Salesforce Data Cloud and Salesforce Marketing Cloud.
Expertise in Agile/Scrum methodologies and backlog management.
Experience writing user stories, acceptance criteria, Epics, and Features.
Strong stakeholder management and communication skills.
Ability to coordinate effectively with cross-functional teams.
Experience supporting UAT and requirement traceability.
Preferred Qualifications
Prior experience working on omnichannel customer engagement projects.
Salesforce certifications are a plus.
Strong analytical and problem-solving skills.