Digital Content Designer / Content Strategist

Role: Digital Content Designer / Content Strategist

Experience: 5+ Years

Location: Toronto, Canada (Hybrid)

 

Role Overview

We are seeking a Digital Content Designer / Content Strategist responsible for creating engaging, user-focused digital content across multiple platforms. The role involves collaborating with UX designers, marketing teams, and product stakeholders to deliver high-quality content experiences while optimizing performance through analytics and SEO best practices.

 

Required Skills

 

• 5+ years of relevant professional experience in digital content design, content strategy, UX writing, or similar roles.

 

• Strong proficiency with Content Management Systems (CMS) and work management tools such as Jira, Trello, Asana, or similar platforms.

 

• Hands-on experience using analytics tools such as Adobe Analytics and Google Analytics to measure and optimize digital content performance.

 

• Experience collaborating with UX designers using design tools such as Adobe Creative Suite, Figma, or similar design platforms.

 

• Strong ability to create clear, engaging, and brand-aligned content across multiple digital channels and platforms.

 

• Knowledge of SEO best practices and accessibility standards including AODA compliance.

 

• Strong writing, editing, and communication skills with a focus on delivering high-quality user experiences.

 

• Ability to manage multiple projects simultaneously in a fast-paced environment with tight deadlines.

 

• Strong problem-solving ability with a creative mindset for content design and storytelling.

 

• Excellent interpersonal skills with the ability to collaborate with cross-functional teams.

 

• High attention to detail and commitment to continuous improvement.

 

Preferred Skills and Experience

 

• Experience in the Retail and Telecommunications industry.

 

• Understanding of eCommerce platforms and service journey analytics.

 

• Experience working with digital experience optimization strategies.

 

Education

 

• Bachelor’s degree in Marketing, Communications, Journalism, Design, or a related field.

 

Mandatory Skills

 

• Copy Writing / Content Writing

• SEO

• Adobe Analytics

 

Good to Have Skills

• Google Analytics